Ophelia & Indigo was created in the midst of the pandemic by friends Claire and Lucy, who both relocated to New York with their families from London due to work.

During long-walks and chats throughout lock-down, a vision for what a fashion brand might look like emerged based on their similar aesthetic, passions and a desire to create something with purpose.

The starting point was to design the perfect throw-on dress for the heat of the New York summer, made from carefully selected, ethically sourced Indian printed cotton at an affordable price-point. 

Inspiration was drawn from the vintage pieces Claire had sourced on her many buying trips across the world but with a modern update and the collection evolved from there.